SEO Specialist
Job Description
We are looking for a talented, resourceful, and energetic Search Engine Optimization Specialist to advise and assist in implementing SEO best practices, conducting ongoing research, and providing recommendations to increase organic search ranking.
Responsibilities
- Develop optimization strategies that increase the company’s search engine results
- Perform ongoing keyword discovery, expansion, and optimization
- Recommend changes to website architecture, content, linking, and other factors to improve SEO positions for target keywords
- Research and analyze competitors’ SEO approaches
- Use SEMrush/Moz/BrightEdge or similar platforms to understand and increase more qualified organic traffic
- Set measurable goals that demonstrate improvement in marketing efforts
- Monitor daily performance metrics to understand SEO strategy performance
- Collaborate with others within the marketing department to manage SEO strategy
Qualifications
- 5+ years of experience in successfully developing and executing SEO campaigns
- Understanding of search engine algorithms and ranking methods
- Experience with SEO industry programs, such as Google Analytics and SEMrush/Moz/BrightEdge platform is a plus
- Knowledge of keyword research and data mining tools
- Basic knowledge of React.js, Node.js, JavaScript, HTML5, CSS3, JQuery, Bootstrap, PHP is a plus
- Excellent written and verbal communication skills
- Experience in Software development or any other IT B2B marketing is a plus
- Ability to learn new skills and assume new responsibilities
- Ability to work independently and cooperatively in a team environment
- English Upper Intermediate+
