ON-DEMAND WEBINAR

User-Driven Development:
The Art of Creating a Software Product

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    Home Events Webinar: User-Driven Software Development
    EXPAND YOUR KNOWLEDGE

    Top 3 Reasons to Watch the Webinar

    1
    Understand Nuances

    Discover what a user-driven development approach entails and why it is so crucial for revenue-generating IT products.

    2
    Discover Techniques

    Learn how to ensure that your software product addresses the needs and pains of its target users, resulting in lasting profitability.

    3
    Limit Risks

    Find out ways to reduce poor user satisfaction, low adoption rates, and decreased loyalty to avoid a negative impact on the bottom line.

    WEBINAR DESCRIPTION

    For All Who Create Digital Products

    Creating a digital product that makes end users happy isn’t an easy feat. It can be quite hard to anticipate exactly what the users want, what their main challenges are, and how best to match their high expectations. However, there is a way to tackle all this uncertainty.

    On this webinar our Lead Business Analyst will discuss the user-driven software development approach and share best practices of A/B testing, surveying, and direct feedback collection.

    If you’re a business leader, senior manager, or an IT executive looking to build a digital product that is embraced by end-users — this webinar is for you. Watch the webinar to learn about the nuances of user-centricity and and how to apply them on your project.

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    TOPICS COVERED

    Webinar Takeaways

    1

    Importance of the user-driven approach in software development

    2

    Frequent challenges leaders face in IT product creation

    3

    How to go from product idea to a successful market entry

    4

    Key ways in which user-centricity reduces development costs

    5

    Role of surveys, A/B tests, and prototypes in designing viable products

    6

    Actionable tips for making a digital product appealing and engaging

    MARIA GOROKHOVA
    MEET THE SPEAKER

    MARIA GOROKHOVA

    Lead Business Analyst, Velvetech LLC

    By capitalizing on her expertise in aligning digital products with end-user requirements and business goals, Maria works to ensure successful software deployment across a wide array of industries.

    With over 10 years of experience in business analysis, she focuses on working with multiple teams to make tech products come to life by offering guidance from the idea stage until it is time for the final solution to enter the market.

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